Heinz Deli Mayo 'Mum'
The ad features a (shudder) "gay family" where they refer to one of the men as "Mum"
Although I wouldn't want to called 'mum' in a similar situation, I think it's refreshing to see mainstream commercials that treat gay couples as valid family units.
Please take a moment to thank Heinz for acknowledging that we are not sick, twisted people -- many of us are just like the neighbours!
Although gay 'marriage' is not yet allowed in England, gay unions are the accepted alternative at this time. Of course, you can probably tell by the accent that this ad is English, but no doubt a similar ad should be expected in the United States and Canada.
Send an email letter to Heinz or call them. Their corporate headquarters' phone number is 412-456-5700 and their toll-free number is 800-255-5750. Tell them you enjoyed the ad and if you saw an ad such as this running in the Americas, there would be no doubt in your mind which brand of ketchup and pickles you would be buying!